Integrated Marketing

Want your marketing to be consistently good? You need an Integrated Marketing Agency.

Utilising our bespoke ‘Customer Engagement Framework’ our approach is geared around moving an identified audience target through a clear relationship model from anonymous user to converted customer to engaged fan – exploiting both offsite and onsite marketing techniques.

As an Integrated marketing agency we deliver leading digital and integrated campaigns, executed both nationally in India in both B2C and B2B sectors. Our key to delivering success always centres around having solid audience understanding, a clear campaign proposition, a powerful idea and agile production approach – placed in the most relevant media. For truly integrated campaigns we take an omnichannel approach exploiting paid, owned and earned channels in equal measure to ensure the effective reach and maximised value for our clients. With the heavy reliance on paid search for many of our clients, we also look to unlock the search authority opportunities that can be built through brand campaigns with a strong content and PR focus.

An integrated marketing agency has the capacity and know-how to manage a range of marketing efforts. It’s a team of marketing professionals with different areas of complementary expertise. They work together, at your command, to ensure efficient, coherent and effective campaigns. With so many channels available, an integrated marketing agency saves you time and money by offering a range of services in one place. The result is a consistent message communicated across a harmonious mix of marketing channels.

Our offer includes: campaign planning and strategy, ‘the creative big idea’, all aspects of campaign production, media planning, PR/content strategy, link building and campaign reporting.

Campaign execution includes platform creation, Facebook applications, landing pages, content creation, technical integration, search & social media advertising, display advertising, email / CRM campaigns, OOH and print advertising, onsite automation and personalisation programmes.

Evaluation & Analysis: Our Visibility team provide campaign evaluation and insight during and on completion of all digital campaigns.

Get In touch with us to enhance your brand.